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Retail

Coca-Cola tastes better with food so it decided to promote the fact to consumers. To help retailers, a worldwide toolkit was developed, featuring all product variants, across the shopper journey. Agency: Mars

Retail POS 1

Retail POS 2

Retail POS 3

At another time, Pepsi wanted consumers to put their product to the 'taste', and promote a 2 for 1 offer, shown in both of these retail executions. 

Agency: Euro RSCG KLP

Pepsi brand and promotional press advertising

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