Amex points can be used to purchase small everyday items, such as a coffee or a takeaway. This digital campaign showed how young people would use their points, using an eye-catching light trace effect. Agency: Digitas
Amex points can be used to purchase small everyday items, such as a coffee or a takeaway. This digital campaign showed how young people would use their points, using an eye-catching light trace effect. Agency: Digitas
Amex points can be used to purchase small everyday items, such as a coffee or a takeaway. This digital campaign showed how young people would use their points, using an eye-catching light trace effect. Agency: Digitas
Amex points can be used to purchase small everyday items, such as a coffee or a takeaway. This digital campaign showed how young people would use their points, using an eye-catching light trace effect. Agency: Digitas
Mike Victor & Graham Tindall
Freelance Senior Creative Team
TV & Radio
Game of Thrones: Series 6 was coming to Sky Atlantic. But there was just enough time to promote Series 1-5 on Sky Box Sets. This TV ad targeted customers with a hail of arrows to pinpoint what they're missing. Agency: Sapient Razorfish
Sky wanted to promote the merits of its innovative Sky Q system to new customers. Who better to promote something so cutting edge than the man of the moment – actor Idris Elba? Agency: Sapient Razorfish
Lego Batman was heading to cinemas in Ireland, while Sky wanted to promote its Fibre broadband. The two came together in a playful campaign that tied the superhero and superfast broadband together. Agency: Sapient Razorfish
The Walking Dead:Season 7 was about to begin. But there was just enough time to promote Seasons 1-6 on Sky Box Sets, using the scariest footage. Agency: Sapient Nitro
Whyte & Mackay was seen as an old-fashioned whisky brand. To attract new drinkers, it needed to appeal to a more youthful audience – which this cheeky ad did. Agency: CDP
Flash Concentrate cleaned a variety of surfaces, as this ad demonstrated – showing a housewife waltzing around her house to Johann Strauss. Agency: Leo Burnett
In the competitive world of package holidays, Going Places needed an idea that would make them stand out, which they got with 'deals that jump out at you'. Agency: CDP
Going Places knew that women were the main buyers of holidays – so who better to talk to them than Joanna Lumley and Ruby Wax in this comic radio campaign. Agency: CDP

Radio ad 1
Radio ad 2
Cabot Circus was Bristol's new retail destination, including Harvey Nichols. To attract fashion-loving customers, it invited them to 'take centre stage' in a theatrical way. Agency: Baber Smith
Following its successful launch, Cabot Circus needed a theatrical Christmas TV ad – but for a fraction of the price.