Amex points can be used to purchase small everyday items, such as a coffee or a takeaway. This digital campaign showed how young people would use their points, using an eye-catching light trace effect. Agency: Digitas
Amex points can be used to purchase small everyday items, such as a coffee or a takeaway. This digital campaign showed how young people would use their points, using an eye-catching light trace effect. Agency: Digitas
Amex points can be used to purchase small everyday items, such as a coffee or a takeaway. This digital campaign showed how young people would use their points, using an eye-catching light trace effect. Agency: Digitas
Amex points can be used to purchase small everyday items, such as a coffee or a takeaway. This digital campaign showed how young people would use their points, using an eye-catching light trace effect. Agency: Digitas
Mike Victor & Graham Tindall
Freelance Senior Creative Team
Sky TV
Game of Thrones: Series 6 was coming to Sky Atlantic. But there was just enough time to promote Series 1-5 on Sky Box Sets. This campaign targeted customers with a hail of arrows to pinpoint what they're missing. Agency: Sapient Razorfish
DRTV ad
Press
MPU banner
Lego Batman was heading to cinemas in Ireland, while Sky wanted to promote its Fibre Broadband. The two came together in a playful campaign, tieing the superhero and superfast broadband together. Agency: Sapient Razorfish
DRTV ad
Despicable Me 3 was being released in cinemas. And Sky had a dastardly plan to tie the film and its broadband together – a digital campaign that would appeal to new customers and their Minions. Agency: Sapient Razorfish
MPU banner
Sky Movies wanted to engage customers socially at Christmas. So, it got them to send in a movie they'd made, featuring a Brussel sprout. Even Idris Elba got involved, creating extra festive fun. Agency: Sapient Razorfish
Web portal
Mobile executions, for ease of film making and sharing
Sky News had just started broadcasting in HD. So it promoted the fact to potential advertisers at the Agency Innovator Awards – using pin-sharp imagery from Afghanistan. Agency: Sky Creative
In a follow up ad, Sky News promoted its up-to-the-minute coverage to a wider media audience, featuring the earthquake in Japan. Agency: Sky Creative
The F1 season was being broadcast on Sky Sports F1, in Ultra HD, for the very first time. The task here was to bring to life the difference UHD would make to the viewer's enjoyment. Agency: Sapient Razorfish
Press executions
DM, featuring F1 race line-up on letter reverse
Sky Cinema was broadcasting in Ultra HD. And what better way to promote it, than with a disruptive press execution for The Martian that hit you right between the eyes? Agency: Sapient RazorFish
